BALANCE AT THE END OF SALON IN DETROIT

North American Auto Show NAIAS ended yesterday after two weeks filled with premieres, numerous audience and visits of the highest rank, including President of the United States Barack Obama. Just yesterday the center of Kobe visited 104 263 persons, and the total number of purchased tickets is 808,775.

NAIAS

The work of the Motor Show was followed by the 5068 accredited journalists, reporters, cameramen … 60 countries in both press days, and fans saw 61 vehicles premiered exercise, 90% of them had epithet world. Journalists and visitors saw fully prepared halls in Cobo center intended for this purpose, which is the investment of approximately $ 200 million.

This year, along with the city, showing amazing signs of revival after bankruptcy, NAIAS continues to evolve and seek new partnerships, which has consolidated its position as the epicenter of Detroit mobility worldwide. The fair has an incredible contribution to the region’s economy with investments amounting to 430 million dollars, 30 million dollars more than last year. That’s double the economic impact of the biggest sporting event in the US – Super Bowl.

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The list of VIP guests attending the fair is quite long and certainly begins with President Barack Obama. He used the trip to emphasize the importance of the state program to support “green” cars, especially the highlighting elektromodel of the new Chevrolet – Bolt. During the press days the attention of journalists drew presidents of local branches of leading automobile manufacturers, as well as some top bosses like Bill Ford, Sergio Marchionne, Carlos Ghosn, Mark Fields, Mary Barra, Jean-Dominique Shinar, Akio Toyoda, John Elkann …

Designers-Best-of-Show-Digital-AwardVisitors had the opportunity to see many interesting creations, performances, numerous performances with Twin Turbo, representatives of luxury brands, plug-in hybrids, new systems for autonomous management, latest technologies related to modern trends …

From all this we can only conclude that the North American Auto Show NAIAS is continuing with primacy in the presentation of the global auto industry.

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